Launch and sell supplements in India, the right way
Central Licence, formulation, labels, claims, testing and marketplaces, handled by a regulatory team that checks every ingredient against its schedule.
Free 10-minute check · A regulatory advisor calls back within 2 working hours, Mon–Sat 10 am–7 pm · Government fee paid by you directly to FSSAI
Start with a free 10-minute call
No forms to understand. Just tell us what you sell and where. A person from our regulatory team calls you back.
- Central Licence filed within 3 working days of your documents
- Every ingredient checked against its schedule
- Claims tested before you print
- Government fee paid by you directly to FSSAI
Thank you. We have your details.
We will call you within 2 working hours (Mon–Sat, 10 am–7 pm).
Send on WhatsApp tooThe short answer
Four rules every supplement brand in India runs into.
If you make supplements, or have them made under your brand.
The government fee. Our own fee is quoted in writing.
Per day, using ICMR-NIN 2020 values for your target group.
A food may not claim to treat, cure or prevent a disease.
Start where you are
Why brands bring us in before launch
Compliance decided at the start costs a fraction of compliance fixed after.
How we review a product
Tool-backed checks, every finding cited.
- Every ingredient
Checked against its schedule, the permitted plant part and its range.
- Extracts converted
A 10:1 extract is converted back to raw herb before the limit is applied.
- Your target group
1 RDA is read from the ICMR-NIN 2020 row for the people you sell to.
- Claims by arithmetic
Nutrient claims are tested against your own per-100 g figures.
Equals 5 g of root. Schedule range for root is 3–6 g.
Within range154% of the 65 mg RDA (adult women). The ceiling is 1 RDA, and a capsule has no route above it.
Over 1 RDAYour own figure is below the threshold for a “high” claim.
Claim failsCapsules are allowed for this category.
AllowedEvery finding cites the regulation it comes from. This is an example, not a real client file.
Which category is your product?
The category decides the formats, limits and label lines. Pick one to see.
Health supplement
Concentrated nutrients or other listed substances, taken to add to the normal diet.
- Ingredients
- Vitamins, minerals, botanicals and other listed nutrients from Schedules I, II and IV. Not Schedule III.
- Limits
- Vitamins and minerals up to 1 RDA a day. A nutrient you claim must be at least 15% of the RDA (30% for “high”).
Formats
- TabletAllowed
- CapsuleAllowed
- PowderAllowed
- GummyAllowed
- LiquidAllowed
- DropsAllowed
- Bar or biscuitAllowed; label must set it apart from ordinary food
The label must carry
- “Health Supplement” with the name
- NOT FOR MEDICINAL USE
- Recommended daily usage, and a warning not to exceed it
- Who it is for (age group)
Nutraceutical
Products built around a naturally occurring bioactive ingredient with a physiological benefit.
- Ingredients
- At least one Schedule III ingredient, plus others from the schedules if you like.
- Limits
- Up to 1 RDA. Above that only with FSSAI’s prior approval, and never in a tablet, capsule or syrup.
Formats
- TabletAllowed
- CapsuleAllowed
- PowderAllowed
- GummyAllowed
- LiquidAllowed
- DropsAllowed
- Bar or biscuitAllowed; label must set it apart from ordinary food
The label must carry
- “Nutraceutical” with the name
- NOT FOR MEDICINAL USE
- Recommended daily usage, and a warning not to exceed it
- Who it is for (age group)
Special dietary use
Foods for people with a particular physical or physiological condition, including foods for sportspersons.
- Ingredients
- Ingredients from any schedule, suited to the stated condition.
- Limits
- Up to 1 RDA; above only with prior approval, in food formats.
Formats
- TabletAllowed
- CapsuleAllowed
- PowderAllowed
- GummyAllowed
- LiquidAllowed
- DropsAllowed
- Bar or biscuitAllowed
The label must carry
- The category name with the product name
- The medical-advice statement the rules set
- Sports foods: “FOR SPORTSPERSON ONLY”, and nothing on WADA’s prohibited list
Special medical purpose
Foods for the dietary management of patients, used under medical supervision.
- Ingredients
- Ingredients from any schedule, for the condition it manages.
- Limits
- Up to 1 RDA. Tablets, capsules, pills, drops, gummies, jellies, chewables and mouth-dissolving strips are not allowed.
Formats
- TabletNot allowed
- CapsuleNot allowed
- PowderAllowed
- GummyNot allowed
- LiquidAllowed
- DropsNot allowed
- Bar or biscuitAsk us
The label must carry
- The category name with the product name
- To be used under medical supervision
Prebiotic & probiotic
Foods with live beneficial microbes (probiotics), or fibres that feed them (prebiotics).
- Ingredients
- Listed strains and prebiotic fibres (Schedule IV).
- Limits
- Probiotic: at least 10⁸ live microbes (CFU) a day. Prebiotic: no more than 40 g a day.
Formats
- TabletNeeds approval
- CapsuleNeeds approval
- PowderAllowed
- GummyAsk us
- LiquidAllowed
- DropsNeeds approval
- Bar or biscuitAsk us
The label must carry
- The category name with the product name
- Strains and the live count
- Recommended daily usage
Ayurveda Aahara
Foods made to recipes in the classical Ayurvedic texts, sold as food, not as medicine.
- Ingredients
- As in the classical text. No added vitamins, minerals or amino acids.
- Limits
- A recipe on FSSAI’s list needs no prior approval. A new recipe, a new format, or a recipe aimed at a disease does.
Formats
- TabletAs in the classical text
- CapsuleAs in the classical text
- PowderAs in the classical text
- GummyAs in the classical text
- LiquidAs in the classical text
- DropsAs in the classical text
- Bar or biscuitAs in the classical text
The label must carry
- “AYURVEDA AAHARA” next to the name, with its logo
- ONLY FOR DIETARY USE
- Contraindications and drug interactions
- Oral use only; keep out of reach of children
AllowedNeeds FSSAI approvalNot allowedAllowed with conditionsAsk us
Herbal or Ayurvedic? Food, Ayurvedic food or medicine — check in 3 questions.
D2C brand? Here is who needs what
The usual set-up: you own the brand, a contract manufacturer makes it, you sell online.
Needed at any turnover when supplements are made for you under your brand. Your number goes on the pack with the FSSAI logo.
Check it covers health supplements or nutraceuticals, and your product categories, before you sign.
Your own warehouse needs its own licence for storage. A 3PL warehouse holds its own.
Selling food from your own site is its own kind of business.
Your listing must show your licence number and the label details.
The pack and your paperwork must match what they list.
Both you and the manufacturer are named on the pack. We set out the exact lines for your label.
What your label must carry
Hover or tap a number to see it on the pack.
- 1Category name
“Health Supplement” or “Nutraceutical”, next to the product name.
- 2NOT FOR MEDICINAL USE
Prominent, in the words the rules set.
- 3How much, and not more
Recommended daily usage, with a warning not to exceed it.
- 4Who it is for
The age group, plus warnings your ingredients trigger.
- 5Per serving, with % of RDA
Nutrients and actives per serving, against the RDA.
- 6Ingredients
With the amount of each active; extracts with their ratio.
- 7FSSAI logo and licence
Your licence number, next to the logo.
- 8Veg or non-veg mark
Capsule shells count: gelatin makes it non-veg.
- 9Who made and markets it
Manufacturer and brand owner, with customer care.
- 10Pack details
Net quantity, MRP, batch, dates. Legal Metrology applies too.
A sample pack for illustration. Exact wording, size and placement matter; we check your real artwork line by line.
Claims, at a glance
What most often gets a supplement label written up.
- “Cures joint pain”
- “Controls diabetes”
- “Prevents infections”
- Calling the product “healthy”
- Disease risk reduction claims (removed for supplements in 2021)
- “Boosts immunity”
- “Helps weight loss”
- “Builds muscle”
- “Clinically proven”
- “Doctor recommended”
- “100% natural”
- “Source of vitamin C”, when the amount meets FSSAI’s threshold
- “High in protein”, when your figure meets it
- Plain facts: “Vegetarian capsule”, “60 capsules”
From formula to shelf
Seven steps. We run the ones marked “We”.
- We
Formula check
Category, each ingredient against its schedule, extract ratios, and 1 RDA for your target group.
- FSSAI
Approval, only if needed
For a new ingredient, a level above the limits, or a format that needs it.
- We
Licence covers it
The product category is on your Central Licence. If not, we add it by modification.
- We + you
Label and claims
Artwork checked line by line. Claims recorded with their evidence.
- Lab
First batch tested
Actives against the label, heavy metals and microbiology, at a notified lab.
- We
Listing pack
Licence, label images and test reports ready for marketplaces and buyers.
- We
Keep it valid
Tests every six months, Form D-1 by 31 May, claims re-checked when rules change.
Supplement rule changes, on WhatsApp
A short note when a rule that affects supplement brands changes. Nothing else.
Questions supplement brands ask
Do I need a Central Licence for a small supplement brand?
Yes. Making health supplements or nutraceuticals, or having them made under your brand, needs a Central Licence at any turnover. The government fee is ₹7,500 a year.
Can I sell supplements with only a Basic Registration?
Not if you make them or have them made for your brand. A shop or direct seller reselling someone else’s packed supplements goes by turnover, starting with a ₹100 Registration.
Can I exceed 1 RDA of a vitamin?
Only with FSSAI’s prior approval, and only in a food format. Never in a tablet, capsule or syrup.
Are gummies allowed?
Yes for health supplements and nutraceuticals. No for foods for special medical purposes.
Can my supplement say it boosts immunity?
Only with the right evidence and wording. “Immunity” is one of the claims most often written up. Claims to treat or prevent a disease are not allowed at all.
How long does it take?
We file within 3 working days of getting all your documents. FSSAI’s own time limit for a licence is 60 days from a complete application; approvals, where needed, take as long as FSSAI’s review takes.
Get your supplement reviewed
Tell us about your product and where you sell. A regulatory advisor calls you back within 2 working hours.
- Free 10-minute check
- Filed within 3 working days of getting your documents
- Licence in your own name
- Government fee paid by you directly to FSSAI
Thank you. We have your details.
We will call you within 2 working hours (Mon–Sat, 10 am–7 pm).
Send on WhatsApp too